Mumbai, Maharashtra, India
Inder Raj Singh Virdi

Inder Raj Singh Virdi

Head of Product & Director of Strategy @ Eccentric | Automotive Tech

I've spent 15+ years building products and growth engines across industries — and right now I'm doing my most exciting work yet, leading product strategy for immersive automotive commerce at Eccentric. Before this, I founded Nexweave, a hyper-personalized media platform that helped brands deliver unique content experiences to every individual in their audience. I'm a consultant who builds, a founder who scales, and a product leader who believes the future of automotive retail will be won on content experience.

Work

Below are some of my recent projects. Please request for the complete walkthrough of the locked projects.

Thoughts & Ideas

My take on automotive content experiences, product strategy, and what 15 years of building teaches you that no framework ever will.

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Experience

15+ years across product management, entrepreneurship, and consulting — from telecom VAS in Mumbai to leading automotive commerce at Eccentric.

2025 - PRESENT

Defining strategic direction for Eccentric's omnichannel automotive content platform, helping OEMs and dealerships deliver immersive, conversion-focused car buying experiences.
Aligning product, partnerships, and go-to-market to accelerate adoption across the automotive retail ecosystem.
Driving initiatives that connect digital content experiences to real showroom outcomes — closing the loop between engagement and sales.
2023 - PRESENT

2019 - 2024

2018 - 2024

2015 - 2017

2011 - 2011

The best product leaders have built something, consulted on something, and shipped something — ideally in that order.

Stack

The tools I use to design immersive product experiences, collaborate with cross-functional teams, and build growth processes.

in short

Building immersive, omnichannel car buying experiences that engage and convert

Background

Inder skipped presentations and built real AI products. Want to know how?

Inder Raj Singh Virdi was part of the January 2026 cohort at Curious PM, alongside 13 other talented participants.

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